Working title

THE BETTER B-SIDECONCEPT PRESSING 01

One urge.
One tiny turn.

When an old pull shows up, one gentle cue points to the thing you chose instead.

No streaks. No guilt. Just a small turn, then quiet.

See how the cue works
THE PULL

You notice the loop. No argument, no score.

Illustrative cue: another scroll becomes one guitar riff.

A cue, not a campaign

Every pull has a better B-side.

You choose the small replacement ahead of time. When the familiar moment arrives, the cue only has one job: help you begin.

  1. Pull

    The old track starts.

    A familiar moment asks for the familiar thing.

  2. Cue

    Your choice returns.

    One brief phrase points to the tiny action you picked instead.

  3. Quiet

    The product leaves.

    You start the riff, the walk, the page—whatever belongs to you.

Early art direction

Small creatures, never moral judges.

The creature is the pull—not the person. These first tactile studies explore a cast that can be memorable, funny, and kind without making the habit look desirable.

Swipe the sleeve studies

Purple many-armed creature beside a plant on one sleeve and calmly playing guitar on the next
A/B flip One pull, one chosen replacement.
Six tactile creature portraits arranged as colorful square record sleeves
Sleeve collection A possible cast language, not a final roster.
A wooden record crate holding four colorful creature sleeves and simple paper tally cards
Quiet recap Evidence of turns without a punishing streak.

Concept artwork is exploratory. App behavior and character set are still open.

Made to give your attention back

Designed to leave.

Most software asks for more of your day. Beside Cue is meant to arrive briefly, return your own choice, and get out of the way.

No streaks.

No guilt.

No endless feed.

No ads.

A cue arrives. You take the turn. The screen goes quiet.